Close the Interaction Gap

It is a team’s daily interactions that determine the ultimate success of the execution of a strategy. Our experience suggests that teams that succeed over the long term learn that they have to navigate through an integration of what the authors label as fun, mundane and tricky approaches.

The fun work provides the team with opportunities to learn more about themselves and how the team functions. These learning experiences are typically very enjoyable.

The mundane work is about the hard work it takes to develop new team capabilities and norms (a norm is basically a team habit).

Once the team has grown through the fun and mundane “stuff”, dealing with the “tricky stuff” is possible. The team has learned to be non-defensive. Giving and receiving honest feedback is possible. The team understands that it’s what’s right, not who’s right that counts.

Learning to close interaction gaps is like greasing the cogs in a gear: it makes the whole assembly run smoothly. You’ll see improvements in everything from communication and decisions to alignment and group dynamics.


It used to be said that 90% of strategy is execution. In today's fast-moving, complex organizations, 90% of execution is interaction. Getting your team pulling in the same direction at the same time is the corporate challenge of the age. Max Isaac and Anton McBurnie are masters at helping organizations identify and close the interaction gaps, applying their real-world experience to knit strategy and implementation together. I've applied their methods. They work.

-- Edward Greenspon, Former Editor-in-Chief, The Globe and Mail

Contact Us.

contact-phone Call us toll-free in North America at 877.333.3606 or phone us at 416.483.7380.

contact-email Email us at info@belbinnorthamerica.com

   About the Author

Max is the CEO of Belbin North America. He brings a depth of knowledge and experience from his career in general management and consulting in North America, England, Europe and Asia. Max has assisted CEOs and senior leaders within client organizations with the design and implementation of Interaction Planning processes, team based organizational development programs and Lean Six Sigma initiatives.